Friday, July 18, 2008

Viral Marketing

Viral Marketing

Viral marketing is way to spread the marketing message wherein one person passes on a message so that coverage and control of message increases exponentially.It’s like a virus which explode the message to millions.

Hotmail.com Example:
They gave away free e-mail addresses and services, attached a simple tag at the bottom of every free message sent out: "Get your private, free email at http://www.hotmail.com" and, then people e-mail these messages to their own network of friends and associates, people who saw the messages signed up for their own free email service and propelled the message wider to their associates

No comments: